The Solution:
A Unified, Customisable, Self-Service Platform

Instead of building another standalone portal, Linden proposed a bold solution:
MiPortal, a single, self-service digital gateway for all DMN services, tailored to each client’s needs and branding.

Using a collaborative, workshop-driven process and early-stage prototyping, Linden worked with DMN to define the core goals:

• Consolidate all services into one platform
• Customise user experience per client
• Offer white-labeled branding
• Integrate with DMN’s internal systems and third-party data sources
• Build a scalable, secure, and user-friendly foundation for future growth

Project Highlights:

• 4-month delivery time for the first version
• Built with Ruby on Rails, MySQL, and Redis
• Seamless integration with DMN’s Logistics Management System
• Fully integrated with DVLA for real-time vehicle data
• API integrations with client systems and live GPS tracking from DMN’s mobile apps
• Custom permission system and client-level service visibility
• White-label branding support
• Training DMN staff to onboard clients to the new portal
• A phased rollout, starting with DMN’s most active customers
• Retirement of legacy portals once all users had migrated

The Result:

To ensure a smooth transition from DMN’s legacy systems, Linden implemented a carefully managed phased rollout of MiPortal. Starting with DMN’s most active clients, Linden provided hands-on support and training to DMN staff, equipping them to confidently onboard users and manage the change internally. This deliberate approach allowed DMN to gather feedback early, refine the process, and build user confidence before expanding access to the full client base. Once all customers were successfully migrated, the legacy portals were retired, reducing operational overhead and system complexity.

The impact was immediate and significant: MiPortal now supports over 900 users, facilitating more than 3,000 movement bookings per month. Clients enjoy a streamlined, branded experience tailored to the services they use, while DMN benefits from reduced customer service load and the ability to scale operations without increasing headcount.